Articles on: Contacts & CRM

How to take advantage of customer feedback

Learn how to use Crisp customer feedback in Analytics and send new ratings to external tools with webhooks.


Customer feedback helps your team understand support quality, follow up on difficult conversations, and share customer experience signals with the tools your team already uses.


Customer feedback webhooks are available from the Essentials plan.



Review feedback in Analytics


Customer feedback is centralized in Analytics, where you can review ratings and comments left by users.


From there, you can return to the original conversation and send the right follow-up based on the customer rating.


Customer feedback overview in Crisp Analytics


Customer feedback details in Crisp Analytics



Send feedback to a webhook


You can send new customer ratings to another tool using the session:sync:rating webhook event.


To enable it, open Crisp, then go to Workspace Settings → Advanced Configuration and enable the session:sync:rating event.


Webhook settings for the session sync rating event


Need the technical setup? Read the Crisp webhooks guide.



Example: send low ratings to Slack


One practical use case is to alert your team in Slack when a customer leaves a low rating.


Connect the webhook to Zapier


Zapier can receive the Crisp webhook payload and forward it to another tool.


Zapier webhook trigger for Crisp feedback


Filter for low ratings


Add a Zapier filter so the Zap only continues when the rating is below your chosen threshold, such as lower than 4 out of 5.


Zapier filter for low customer ratings


Send the alert to Slack


Send the filtered rating to a dedicated Slack channel, such as Feedback, so the right team can review and follow up.


Slack notification created from a low Crisp rating


This same webhook can be used with other tools if your team wants to centralize ratings, build reports, or trigger customer recovery workflows.



Updated on: 03/05/2026

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